Servicios Iskra

Services

Services

Influencer Marketing Strategy

We design strategies aimed at influencers, content creators and artists, aligned with the commercial objectives of each brand, focused on impact, reach and real conversion.

Creative Strategy

We are a company specializing in the development of creative strategies for brands, focused on designing and executing solutions that generate connection, positioning, and measurable results. We work with companies of all sizes, guiding them in defining and evolving their communication based on a deep understanding of their identity, objectives, and audience. Our approach integrates storytelling, content strategy, and creative execution, aligning every action with the brand's DNA and the dynamics of the digital ecosystem. We believe in strategically applied creativity as a driver of value, impact, and sustainable business growth.

Influencer Selection and Curation

We analyze data, real engagement, and brand affinity to select authentic profiles that connect with the right audience and generate measurable results.

Support for New Influencers

We guide new creators in their positioning, content, personal branding, and first collaborations so they can enter the market professionally.

Consulting for Junior Creators

We advise on pricing, brand negotiations, organic growth, content optimization, and building a sustainable career within the digital ecosystem.

International Services

Expansión estratégica y posicionamiento de marca en mercados internacionales, conectando Europa y Latinoamérica.

Influencer management for brands entering LATAM

We support international brands in their entry into the Latin American market through influencer marketing strategies tailored to each country. We handle the strategic selection of creators, brand positioning, content development, digital activations, and full campaign execution. Our approach combines local cultural knowledge with strategic planning to ensure a genuine connection with audiences.

Transatlantic campaigns(Europe–Latin America)

We connect international brands with content creators in Colombia and Latin America to develop campaigns with regional reach. We design the content strategy, manage negotiations, and coordinate full execution, ensuring consistency across markets. We work with carefully selected profiles that allow us to reach specific niches and growing audiences, avoiding saturation of traditional audiences.

Hybrid activations (Europe–Latin America)

We design activations that combine in-person and digital experiences across Europe and Latin America. From brand launches to strategic events amplified by content creators in both markets, we structure campaigns that integrate experience, visibility, and influence. We handle planning, international coordination, and execution, ensuring strategic alignment and measurable results.